Media Center

November 1, 2006

ExchangeBlvd.com has gone through many stages of development through the years, especially since becoming a public company nearly one year ago. It has been a complex and challenging developmental process for everyone, and I realize that there has been a limited amount of public information available about our company during the last three quarters. I would like to take this opportunity to provide an update, and to also thank those of you who have stuck with us through this period of incredible change.

We spent a very large portion of this year working toward the completion of an enhancement to our business model that we felt would significantly increase the value of our company, and provide us with opportunities to grow at rates which would otherwise not be possible. I am very proud today to announce the completion of our project and the launching of our new corporate website, EBAuctionSolutions.com (www.ebauctionsolutions.com). We feel strongly that our new website more accurately reflects the business as it stands today.

I would like to explain the changes to our business model in more detail so each of you understands exactly where we have come from and can fully appreciate where we are going. ExchangeBlvd.com was originally created with the goal of launching a group of specialized vertical online auctions in markets where avid users of products sought out specialty stores instead of “big box” retailers to make purchases (Golf Shops, Camera Shops, Instrument Shops…etc). It was originally thought that ExchangeBlvd.com could launch online auctions in these markets and build successful auction businesses by providing consumers of specialty products with an experience that the generalist online marketplaces, like eBay and Yahoo, could not.

After a few years of growing our flagship auction, GolfClubExchange.com, and spending a lot of time working with retailers in the golf industry, we realized three things. The first was that online auctions were here to stay and would most likely grow faster than anyone expected. The second was that in order to grow our exchanges into large successful companies, we were going to need to raise, at a minimum, tens of millions of dollars to build and successfully market the auction sites. The third thing we realized was that retailers would not be able to execute an effective online auction strategy without the aid of a wide variety of auction related software and tools, which at that time did not exist.

So, with the realization in 2002 that it was probably not the best time for a small internet company from Atlanta to raise tens of millions of dollars, we set down a different path, amended our strategy, and created a new goal – To develop all of the software and tools that brick and mortar retailers of any size would need to fully execute an online auction strategy, and make it available in one package.

Since that time, our incredible staff has worked tirelessly, both internally and with our strategic retail partners, to identify and develop all of the tools and processes that would enable us to achieve our goal. The continued operation of our retail websites, GolfClubExchange.com and InstrumentExchange.com, was very valuable to us as they proved to be the perfect platforms for us to improve and test our new software and processes. They also provided some incremental revenue which greatly helped us sustain the company through its development.

By the second quarter of this year we had completed the majority of our work and we turned much of our focus toward implementing a strategic growth plan that will enable us to fully execute our enhanced business model. A big part of that plan was to build on our existing management team and create an advisory board that could help the company by providing additional bandwidth and expertise in critical areas. To accomplish this, we engaged Triton Business Development Services (www.tritonbds.com), an Atlanta based provider of business planning, resource, and development services. Triton has provided a significant amount of additional bandwidth and strategic guidance that has been integral to our continued development and execution. I will have the great pleasure of announcing additions to our management team and board of advisors in the coming weeks.

We are extremely confident that our company now offers a package of solutions that is absolutely unique in the market place, and will be of great value to a large number of retailers and other organizations. Our software truly provides our partners with everything they need to fully execute an online auction strategy. For more details about our offerings, please visit our website, EBAuctionSolutions.com. We are finalizing and will be announcing a number of exciting new major partnerships and alliances over the next few months. These partnerships will not only validate our refined business model, but they will provide an opportunity to drive significant revenues and pave the way for growth in other markets and industries.

I want to thank you again for your patience through this incredible time of change with our company. I have never been more excited about our prospects for significant growth and success. For those of you that have stuck with us through this period, I thank you for your support and I hope that your faith will be rewarded in the near future

Sincerely,

Larry Tedesco
President/CEO, ExchangeBlvd.com